✔ Have a market-embedded subject matter expert contextualising the information and key drivers
I. Our platform significantly reduces time spent trying to piece together bits of desktop research, and synthesise different reports/data segments.
II. It is also an improvement on hearing information second-hand through an analyst at a research provider in scenarios where precise and detailed knowledge are required. People who have been embedded in a space – often at a senior level – will understand its nuances better than a desktop researcher.

✔ Access specific information from anywhere in the world almost immediately
I. Explore new markets or adjacencies within a few days of launching a request.
II. Avoid internal echo-chambers by testing ideas and theories on Experts from the relevant area of the market.

✔ Access information however you want
We have a very simple deliverable – direct, personal interactions with Experts. Usually, that takes the form of one-to-one telephone consultations, as it means professionals can access the insights they need within just a few days of launching a request. However, we offer clients flexibility, so they can information however suits them best, so face-to-face meetings; panels / advisory boards; reports / executive summaries; and longer-term engagements are also common.